Day 3: Meet & Collaborate: Build Your Digital Future
Thursday, February 27th, 2020
As the CEO and co-founder of NAADAM, the CEO of Thakoon and the interim CEO of Something Navy, Matt Scanlan is uniquely qualified to understand the future of DTC brands and their current market. NAADAM has become one of the most successful challenger brands on the market, and allowed Scanlan to cultivate the skills needed to run similar DTC brands, utilizing the insights gained from the relationships with their consumer and their habits around fashion and shopping. In adding on Thakoon and Something Navy, he is creating three brands with a distinct voice and niche in the market.
This discussion will address:
- Key differentiators consumers are looking for from their brands
- How DTC brands need to evolve to survive and thrive in the future
- Why sustainability, design and community are the three pillars consumers care about that brands need to focus on