After a wave of enthusiastic AI investment, retail leaders are now facing a harder question from their CFOs and boards: what has it actually delivered? Plenty of pilots have produced impressive demos, but far fewer can point to measurable gains in revenue, margin, or cost to serve. Our panel of retail experts will share how to separate AI projects that generate hype from those that generate cash, define the KPIs that prove real value, build ROI cases that finance will sign off on, and use hard numbers to decide which pilots to scale, fix, or shut down