Aaron Magness | eTail Palm Springs

eTail Palm Springs 2025

February 24 - 27, 2025

JW Marriott Desert Springs, Palm Springs, CA

Aaron Magness

SVP - Marketing Full Glass Wine Co.

Aaron Magness brings over 15 years of experience running marketing at fast-growth consumer brands and serves as SVP - Marketing at Full Glass Wine Co., the brand acquisition and management firm focused on acquiring DTC wine companies. Magness oversees all Marketing efforts with a goal of finding ways to increase value for its customers, with an emphasis on building long term relationships with the communities the company serves. Outside of Full Glass Wine, he is an active advisor and investor in consumer startups. Aaron is a graduate of the University of Wisconsin – Madison and is passionate about improving customer experiences at every touchpoint.

Day Two: Wednesday, February 26: Customer-Centric Retail & Disruptive Innovation

3:20 PM Panel: Locking In Sales and Creating Convenience Through Subscription Models

  • Implementing effective subscription models to drive recurring sales and customer loyalty. 
  • Optimizing subscription offerings for convenience and personalized customer experience
  • Leveraging data analytics to continuously refine and adapt subscription strategies. 
  • Integrating seamless payment and delivery processes to enhance subscriber satisfaction

4:20 PM Panel: eCommerce Growth Hacking Experimentation and Best Practices

  • Seizing market share through data-driven, rapid-fire experimentation 
  • Running the tried and true alongside the new and trending for continual CRO wins 
  • Rallying teams around a culture of innovation, and informed risk-taking 

Check out the incredible speaker line-up to see who will be joining Aaron.

Download The Latest Agenda