Roshni Nambiar | eTail Palm Springs

Roshni Nambiar

Roshni Nambiar

Sr Director, DTC, Analytics &Strategy, Data Science Unilever
Roshni Nambiar
Roshni is a DTC and Analytics leader, with extensive experience in crafting & executing highly successful omni-channel marketing and customer retention strategies using Data Science. As Senior Director DTC, Analytics & Strategy at Unilever Prestige, Roshni is responsible for building analytics driven segmentation and targeting strategies to increase customer retention and life time value for global brands. Prior to Unilever, Roshni held executive leadership role at Peak Performance, a marketing solutions provider running analytics based customer retention programs for major automotive brands in the US. She also held various leadership roles with marketing agencies and technology companies like Oracle. Roshni holds an MBA from UCLA Anderson School of Management.

Tuesday, February 24

2:35 PM Track 6: Case Study: Achieving Hyper-Personalized, Integrated Experiences With The Help Of CDPs

Today’s consumers expect seamless, personalized interactions across every touchpoint, making fragmented data one of the biggest hurdles for eCommerce brands. Customer Data Platforms (CDPs) are emerging as a critical solution, empowering retailers to unify customer profiles and deliver hyper-personalized experiences at scale. In this case study, attendees will uncover how Roshni Nambiar and her team at Unilever leveraged a CDP to integrate channels, sharpen targeting, and create truly connected customer journeys—turning data silos into a strategic advantage for loyalty and long-term growth. Expect to hear about: 

  • Exploring the use cases and key reasons why CDP usage is on the rise
  • Building vs. Buying a CDP, evaluating the pros and cons of each
  • Ensuring that you CDP initiative is properly staffed
  • Measuring the ROI of your CDP initiative to prove the value internally
  • Examining the benefits of a CDP (ie: increased Customer Lifetime Value)
  • Getting the most out of your CDP technology

Check out the incredible speaker line-up to see who will be joining Roshni.

Download The Latest Agenda