Chase Binnie | eTail Palm Springs

Chase Binnie

Chase Binnie

Chief Executive Officer RetailWire
Chase Binnie

Monday, February 23: Summit Day

11:35 AM Customer Journey: Keynote Fireside Chat: How Brick & Mortar and Digital Synergy Drive Omnichannel Customer Growth

As Tractor Supply continues to strengthen its store footprint, hear how the company is bringing its in-store and digital ecosystem together to deliver a seamless, customer-first experience. Discover how Tractor Supply is accelerating growth and capturing full store value through an omnichannel lens that connects digital discovery to in-person engagement.
  • Bridging in-store experiences and digital to meet customers wherever they choose to shop
  • Elevating digital product experiences to drive confident decisions
  • How digital channels unlock the full store through expanded digital assortment strategies and endless aisles

Tuesday, February 24

2:25 PM Track 7: Retailer Only: C Suite Retreat: Panel Discussion

At eTail’s C-Suite Retreat, you will be surrounded by senior level retail peers who want to meet for open innovation. Hear a keynote panel discussion followed by interactive roundtables where executives can exercise their minds, build a brain-trust, and leverage those who truly have their pulse on the future of retail. Together, discuss retail’s current environment, and where you think areas of growth (or decline!) may be. Validate your ideas. Inspire others. Discover partnering opportunities. Get an “outside-in” unique point of view to discover diverse thinking that can transform your mindset—for both you and your business.


2:55 PM Track 7: Retailer Only: C Suite Retreat: Poolside Roundtables

At eTail’s C-Suite Retreat, you will be surrounded by senior level retail peers who want to meet for open innovation. Hear a keynote panel discussion followed by interactive roundtables where executives can exercise their minds, build a brain-trust, and leverage those who truly have their pulse on the future of retail. Together, discuss retail’s current environment, and where you think areas of growth (or decline!) may be. Validate your ideas. Inspire others. Discover partnering opportunities. Get an “outside-in” unique point of view to discover diverse thinking that can transform your mindset—for both you and your business.

Check out the incredible speaker line-up to see who will be joining Chase.

Download The Latest Agenda