Tuesday, February 24
- Identifying and tracking relevant KPIs, including brand awareness, market share, customer lifetime value (CLV), engagement rates, sentiment analysis, and Net Promoter Score (NPS)
- Leveraging brand tracking surveys, social listening tools, web analytics, and customer feedback to capture a comprehensive view of brand performance
- Combining financial KPIs (revenue growth, market share, profitability) with brand metrics (awareness, consideration, purchase intent, loyalty)
- Using these findings to refine branding strategies, justify investments, and align internal teams around brand goals
Check out the incredible speaker line-up to see who will be joining Aman.
Download The Latest Agenda