Udayan Bose, Founder and CEO of NetElixir, started the company with a vision to help retail businesses succeed online. Over 22 years later, NetElixir continues to drive exceptional results for clients through a combination of proprietary technology, strategic growth models, and expert campaign management services. With determination and persistence, Udayan Bose has led NetElixir in connecting more than 600 retail clients to customers around the world. His exclusive focus on the digital retail space has positioned NetElixir as a trusted marketing partner and cultivated strong collaborations with UPS, Google, Bing, and Meta. Under his leadership, NetElixir was named to New Jersey’s Innovate100 2025, an annual program celebrating collaboration and forward-thinking leadership across the state’s innovation ecosystem. Udayan also serves as a member of the New Jersey Big Data Alliance, advancing the responsible use of data and AI for business growth. Prior to NetElixir, Udayan was the Director of Business Development at PartyGaming. He regularly lectures MBA classes at Cornell University, Baruch College, and the Indian School of Business in Hyderabad, India. Udayan has been featured in many of the most prominent online journals, including The New York Times, Forbes, AdWeek, eMarketer, and Media Post, among others.