Leslie Leifer is Chief Marketing Officer of Prudent Publishing, the nearly century-old family-owned company behind Gallery Collection, where she leads marketing strategy, ecommerce, customer acquisition and retention, analytics, brand, creative, and product innovation. Today, she is helping transform and grow a legacy business by bringing together data, technology, AI, customer insight, and brand storytelling—while preserving the craftsmanship, quality, and personal connection that have defined the company since 1929. Prior to joining Prudent Publishing, Leslie spent 18 years at 1-800-Flowers.com, helping drive the evolution of one of the earliest and most recognized ecommerce businesses. During her tenure, she played a key role in consolidating the company's portfolio of brand websites onto a unified ecommerce platform, creating greater scalability and a more connected customer experience. She also launched and led Goodsey, an in-house startup and online marketplace. While Goodsey was later sunset, the marketplace technology developed for the business was subsequently leveraged as the foundation for 1-800-Flowers.com's broader marketplace capabilities. With more than two decades of experience spanning ecommerce, digital transformation, marketplaces, brand strategy, customer experience, acquisition and retention, Leslie has built her career at the intersection of technology and human connection. She believes the most successful brands don't have to choose between data and creativity, innovation and tradition, or technology and humanity—the opportunity is in bringing them together. Leslie is based on Long Island, New York, where she is a proud aunt to seven nieces and nephews and co-parent to Bailey, a frisbee-obsessed black Labrador.