Ashley Taylor Almond | eTail Palm Springs

Ashley Taylor Almond

Ashley Taylor Almond

Director, Digital Sales Far Niente
Ashley Taylor Almond
Taylor Almond is the Director of Digital Sales at Far Niente Wine Estates, where she oversees eCommerce, private client sales, and digital engagement strategies across a portfolio of luxury wine brands. With a passion for innovation and the customer experience, Taylor focuses on bridging the gap between technology, hospitality, and sales to drive growth and build meaningful consumer relationships. Her work centers on modernizing the direct-to-consumer experience through digital transformation, data-driven strategies, and personalized engagement. Taylor brings a unique perspective on balancing the traditions of luxury hospitality with the opportunities of an evolving digital landscape.

Monday, February 22, 2027: Summit Day

3:35 PM Customer Journey: Mastermind Roundtables

Join fellow eTailers in a laid-back setting for roundtable discussions. Bring your biggest challenges and brainstorm solutions with others who get it. It's all about open conversations, sharing ideas, and helping each other tackle problems together.

  1. Roundtable: Brand First Content & Storytelling to Win Social Discovery and Engagement  Shiyao Tang, Founder & CEO, Soir Si  
  2. Roundtable: Improving Data Collection and Attribution across a Customer's Omnichannel Journey Ashley Taylor Almond, Director, Digital Sales, Far Niente Winery 
  3. Roundtable: Evolving Without Erasing: Refreshing Your Brand Identity Without Losing What Built It Luiza Libardi, E-commerce and Digital Marketing Director, John Fluevog Shoes
  4. Roundtable: The Friction Audit: Where Retailers Still Lose Customers Without Realizing It Molly Chapman, Senior Product Manager, Rothy's   
  5. Roundtable: Digital Merchandising That Sells: Improving Discovery, Conversion, and Margin Together Kasey Wiese, Director eCommerce, Liberty Safe   
  6. Roundtable: Membership, Subscription, or Classic Loyalty? Choosing the Right Retention Model for Your Brand Jim Wendt, Director of Sales Marketing, Innovative Beverage Concepts, Inc
  7. Roundtable: The Trust Gap: What Makes Shoppers Hesitate and What Closes the Distance 
  8. Roundtable: Getting inventory Insights Right for a Seamless Journey 

Check out the incredible speaker line-up to see who will be joining Ashley Taylor.

Download The Latest Agenda