Dejan Rankovic | eTail Palm Springs

eTail Palm Springs 2025

February 24 - 27, 2025

JW Marriott Desert Springs, Palm Springs, CA

Dejan Rankovic

SVP of Digital Salt and Stone

Day One: Tuesday, February 25: Agile eCommerce & Profitable Growth Strategies

12:55 PM KEYNOTE PANEL: Creative is The New Ad Targeting: Getting Cut-Through In An Age of Declining ROAS

  • Developing creative strategies that resonate emotionally and intellectually with target audiences 
  • Utilizing storytelling and narrative techniques to engage and captivate viewers 
  • Incorporating interactive elements and user-generated content to increase engagement 
  • Continuously testing and iterating creative concepts to optimize performance and maintain relevance 

Check out the incredible speaker line-up to see who will be joining Dejan.

Download The Latest Agenda