eTail Virtual Summit & Expo 2021

February 23 - 25, 2021

Online (ET)

Vanja B. Brzin, VP, Product Marketing at Celtra
Celtra Logo

Vanja B. Brzin

VP, Product Marketing

Check out the incredible speaker line-up to see who will be joining Vanja B..

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Day Three – Thursday, February 25, 2021

Thursday, February 25th, 2021

2:25 PM Creative Scale Isn’t Enough, How To Achieve Pixel-Perfection And Excellence In Storytelling

E-commerce sales are estimated to reach 19.2% of all U.S. retail spending by 2024. This exciting acceleration of online shopping is a huge win for digital growth, but it also means that brands are met with the challenge of increased content needs to support their marketing strategies. Don’t be a dime in a dozen by running dull, repetitive product creatives that fail to stand out. In this session, Vanja B. Brzin, VP Product Marketing at the creative automation company Celtra will show how you can scale storytelling and creative excellence in e-commerce advertising.

We’ll discuss:

- How to keep up with growing content needs

- Why creative variety and pixel perfection is integral for successful e-commerce campaigns

- How automation software can ease your creative production pains and optimize your workflow