February 24 - 27, 2020
JW Marriott, Palm Springs, CA
Dynamic Yield is an AI-powered Personalization Anywhere™
platform that delivers individualized experiences at every customer
touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform’s
data management capabilities provide for a unified view of the customer,
allowing the rapid and scalable creation of highly targeted digital
interactions. Marketers, product managers, and engineers from more than 300
brands around the world use Dynamic Yield daily for launching new
personalization campaigns, running server-side and client-side A/B tests,
leveraging machine-learning for product and content recommendations, and
employing algorithms for smartly triggered email and push notifications.
Dynamic Yield Ltd. is a wholly-owned subsidiary of McDonald’s Corporation.