Zach Moss | eTail Palm Springs

Zach Moss

Zach Moss

NA Bluecore
Zach Moss

Monday, February 23: Summit Day

11:30 AM AI: Technology Demos

Join three cutting edge solution providers as they each give a ten-minute demo highlighting their AI specific technology.

1. Inside the Future of Retail Intelligence: Building an Analytics Agent

Take a deep dive into Bluecore’s conversational analytics engine that’s transforming everyday performance questions into clear diagnostics and next-best actions. This demo will unpack how the technology was built, how it learns from data across campaigns and catalogs and what’s next as it evolves into a true decision-making partner for marketing teams.

  • Understand how conversational analytics turns “why” questions into diagnostic insights and analysis
  • Understand the architecture and AI models powering conversational analysis at scale
  • Explore how feedback loops and user interactions shape the Analyst’s accuracy and intelligence over time

Zach Moss, Bluecore

2. Brand-Owned AI vs. Generic LLMs

According to Bain, brand-owned AI earns 3x more shopper trust than generic tools like ChatGPT. This live demo reveals the technical gap: watch how a brand-owned AI stays synced with your real-time catalog and brand voice, while generic LLMs often hallucinate or recommend competitors. We will demonstrate the specific architecture that eliminates these risks and drives a proven 15% revenue lift for over 350 global brands.

  • Understand the trust gap: why Bain research shows 3x more shopper trust for brand-owned AI vs. third-party tools
  • See the technical difference: real-time catalog sync, brand voice control, zero competitor references vs. generic LLM behavior
  • Watch the workflow: how controlled-environment AI handles a product question vs. how ChatGPT/generic tools fail
  • Learn the architecture: what "brand-owned" means technically (catalog connection, shopper intent data, controlled outputs)
  • Take away deployment proof: 350+ brands, $1B annual revenue, 15% lift from choosing brand-owned AI

iAdvize

3. Gen AI-Driven eCommerce CRO: How Moonshot AI Turns Online Stores into Self-Optimizing Ecosystems

Discover how Moonshot AI is revolutionizing eCommerce by turning online stores into self-optimizing organisms powered by generative AI. Our platform automatically identifies areas of a website that aren't performing, formulates a hypothesis for improvement, and uses Gen AI to autogenerate the necessary code and design changes. No developers, designers, or analysts are needed—AI handles it all, continuously adapting and optimizing the site to drive growth and enhance customer experiences. Join us to see how this innovative approach is transforming digital retail and delivering measurable results for brands.

Audience Learning Objectives

  • Learn how Moonshot AI leverages Gen AI to enable eCommerce stores to autonomously optimize without the need for developers, designers, or analysts.
  • Discover how code and design are autogenerated, allowing businesses to focus on strategy while AI handles the technical aspects.
  • Understand how generative AI can continuously improve customer experiences and drive measurable revenue growth.
  • Explore real-world examples of how Moonshot AI’s automation creates a seamless, self-optimizing ecosystem for eCommerce brands.
  • Gain insights into how Gen AI is transforming the future of eCommerce by reducing reliance on traditional teams and accelerating growth.

Aviv Frenkel, Co-Founder, Moonshot AI

Check out the incredible speaker line-up to see who will be joining Zach.

Download The Latest Agenda