Tai Dang

VP, Operations AURate

Tai has spent the latter part of the decade searching for innovation within his career in manufacturing to allow for mass customization. In food manufacturing at Martha & Marley Spoon, he spearheaded the design and implementation of the logistics network to support the E2E supply chain. Then, lead operations in fragrance manufacturing at Scentbird for vertical integration in manufacturing and fulfillment. Recently, Tai joined the Aurate team as the VP of Operations to implement and lead mass-customization in the DTC luxury jewelry industry. He has focused on utilizing strategies for vertical integration in manufacturing and horizontal integration in technologies. In the new age of e-commerce & retail, the customer journey is paramount to the success of all companies and it is a requirement to ride the wave of innovation and mass-customization. Tai’s mission is simple: to seamlessly merge the physical and digital channels for a synchronized customer experience; because let's be honest customers want their products fully customized, personalized, and fast.