Steven Yang | eTail Palm Springs

Steven Yang

Steven Yang

Co-Founder & CEO Solvea
Steven Yang

Steven Yang is a seasoned digital commerce leader with over 15 years of experience driving growth across B2C and B2B channels. As the Co-Founder & CEO of Solvea, Steven is focused on helping organizations move beyond basic automation to drive measurable business outcomes with AI.

Monday, February 23: Summit Day

9:45 AM AI: Keynote Panel: AI That Pays Off: Building Smarter AI Evaluation Processes to Maximize ROI

The promise of AI is high, but so is the noise that comes along with it. The key to unlocking wins with AI starts with identifying where it makes the most sense for your business and your tech stack and deciding the KPIs that define success. During this panel with forward thinking retail executives, expect to hear about how to be evaluating this technology though things like: 
  • Learning to define clear AI project objectives and align them with business goals
  • Understanding the importance of continuous performance monitoring and real-time ROI assessment
  • Discovering how to measure both hard ROI and soft ROI
  • Exploring best practices for balancing initial investment, ongoing maintenance costs, and scalability challenges

2:05 PM AI: Technology Demos

Join three cutting edge solution providers as they each give a ten-minute demo highlighting their AI specific technology.

1. Vercel

2. Vercel

3. Real-World AI: How Leading Brands Automate the Entire Customer Journey

Tired of hearing “AI is the future” without seeing it actually do anything? In this live demo, we will show how Solvea’s AI Resolution Engine helps global brands like Anker and Dreame automate the entire customer journey, from pre-sale questions to post-sale resolutions, while keeping the human touch.

Watch AI agents that do more than chat...they think. You will see how they understand intent, deliver instant resolutions, and create measurable business impact that makes CFOs smile.

Audience Learning Objectives:

  • Understand how AI supports different stages of the customer journey
  • Learn how leading brands use Solvea to improve customer experience and reduce costs
  • See how AI agents handle complex scenarios with instant accuracy
  • Learn how brands develop a scalable AI framework tailored to specific operational needs

Steven Yang, Co-Founder & CEO, Solvea

3:35 PM AI: Fireside Chat: Four Generative AI Use Cases You Can Leverage Tomorrow

In a landscape overflowing with AI promises, it’s getting harder to tell what’s hype and what actually drives results for retailers. This session cuts through the noise to focus on four high-impact use cases you can operationalize right now—from automating product content and CRM marketing to delivering hyper-personalized on-site experiences and accelerating product design. Walk away with practical frameworks and examples that show how to move from AI curiosity to measurable results across your retail organization.

  • Powering CRM marketing through AI-driven segmentation, predictive insights, and personalized journey orchestration
  • Automating content creation, including product descriptions, product imagery, and marketing assets
  • Accelerating product design and development by using generative AI to create multiple design iterations
  • Delivering hyper-personalized on-site experiences through Universal Discovery via AI–powered recommendations and adaptive search

4:00 PM AI: Panel: Readying Your Employees for The Future Reality: Getting People Bought in to Using AI Everyday

As AI becomes an integral part of daily retail operations, employee adoption is essential to unlocking its full potential. The future of work depends on preparing teams to confidently embrace AI tools that enhance productivity, decision-making, and customer experiences. During this panel, hear from leaders who have successfully driven AI buy-in across their organizations, sharing practical strategies to engage employees, overcome resistance, and foster a culture where AI is seamlessly integrated into everyday workflows by: 
  • Learning strategies to build employee trust and enthusiasm for AI adoption
  • Discovering effective training programs and resources
  • Understanding how to address common fears and resistance
  • Exploring change management best practices

Check out the incredible speaker line-up to see who will be joining Steven.

Download The Latest Agenda