February 24 - 27, 2025
JW Marriott Desert Springs, Palm Springs, CA
Rich Lawrence leads a talented team of Smartlies in San Francisco to make marketers' lives easier. Prior to running the west coast at Smartly, Rich pitched cable deals at Disney and ESPN, created marketing partnerships at Backcountry.com, and help build Enterprise sales teams at AdRoll.
A passion for snow and technology has influenced most of his life decisions since earning a degree in Digital Media Studies at the University of Denver. Skiing, live music, dogs, and his family keep him happy.
Check out the incredible speaker line-up to see who will be joining Rich.
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