Nicole Hatley | eTail Palm Springs

eTail Palm Springs 2025

February 24 - 27, 2025

JW Marriott Desert Springs, Palm Springs, CA

Nicole Hatley

Manager, Global Content Strategy Skechers

Day One: Tuesday, February 25: Agile eCommerce & Profitable Growth Strategies

4:15 PM Panel: Data Driven Personalization: Creating Relevant Site Content For Each Visitor

  • Utilizing data analytics to understand visitor behavior and preferences in real-time. 
  • Implementing AI-powered algorithms to dynamically personalize website content. 
  • Leveraging user segmentation strategies to deliver targeted messages and promotions. 
  • Optimizing conversion rates through tailored recommendations and personalized shopping experiences. 

Check out the incredible speaker line-up to see who will be joining Nicole.

Download The Latest Agenda