eTail West 2019

February 19 - 22, 2019

JW Marriott, Palm Springs, CA


Michelle Farabaugh

Harry & David

11:10 AM Keynote: Bountiful Social Shares And Customer Connections: The Share More Project

Making meaningful connections and sharing what is important, not just selling products, are what customers are looking for today. Michelle will present a case study on how the Harry & David’s Share More positioning has driven customer engagement, loyalty and a two way dialog through the use of imagery, video, and behind-the-scenes as well as user generated content.

Check out the incredible speaker line-up to see who will be joining Michelle.

Download The Latest Agenda