Melissa Tatoris

VP, Retail Zeta

Zeta’s VP of Retail is a 23-year retail veteran is a results-driven, strategic marketing leader that has proven experience owning P&Ls with Fortune 500 companies including ULTA Beauty, Office Depot, Sears Holdings and IBM. Acclaimed for driving market share, brand recognition, and revenue growth by leading marketing strategies and cross-functional teams, Melissa is an optimistic visionary. She’s presented over 50 keynotes in the retail marketing circuit including NRF, Total Retail, and CRMC. She has been distinguished as a growth catalyst, analytical problem-solver, efficient operator, and effective communicator capable of articulating business objectives and exceeding performance results. Recognized as an innovative leader in loyalty marketing from ideas to execution and retail marketing with enterprise performance. She is publicly acknowledged as being an influential leader with endless energy. Melissa engages as if your customers are hers and your brand is a part of her CV.

With her 17-year national/international competitive soccer background, graduating Rutgers University in only 3 years and visiting 97 countries and counting, Melissa is a strong and passionate business professional with open landscape to deliver ‘the impossible’ with a smile.