John Keith McLellan is Group of Digital & Customer Experience, where he leads efforts to integrate digital and in-restaurant touchpoints into one seamless guest journey. With 19 years of experience in customer experience, marketing, and operations, he’s known for uniting cross-functional teams to drive loyalty, speed, and satisfaction. At eTail West, John Keith will share how breaking down silos and aligning people, platforms, and processes can unlock growth and deliver flawless experiences guests remember.