Jana Beiswenger

SVP, Strategy Le Tote

Jana joined Le Tote in August 2015, bringing with her an extensive background in marketing and strategy. Jana is a builder and problem solver and has always been drawn to companies aiming to disrupt existing industries and push customers to think and behave differently. Prior to Le Tote, Jana was an early Facebook employee, helping top CPG and Retail companies integrate social into all parts of their marketing and business strategies. At Le Tote, Jana helped drive and complete the Lord & Taylor acquisition and currently oversees corporate strategy, strategic planning, business model innovation, pricing, business operations, and analytics for the newly combined company. She is also responsible for driving cross-functional strategic initiatives. She holds a bachelor’s degree from NYU and an MBA from UC Berkeley Haas School of Business. Outside of Le Tote, she enjoys spending time with her husband, two kids, and Newfie named Dolly Pawton.