James Kelly | eTail Palm Springs

eTail Palm Springs 2025

February 24 - 27, 2025

JW Marriott Desert Springs, Palm Springs, CA

James Kelly

SEO Lead TrueCar, Inc.

James Kelly has been working in SEO for 15 years both at agencies and in-house at ecommerce companies and is now the head of SEO and organic search at True Car. He has studied large language model optimization and is excited for how AI is changing both search and how we interact with technology.

Monday, February 24: Search & Performance Marketing Summit (retailer only)

3:10 PM Keynote Panel: The Impact of AI on Search and Search Ad Spend

  • Exploring how AI technologies are revolutionizing search algorithms and user experience in e-commerce 
  • Analyzing the impact of AI-driven search optimizations on conversion rates and customer engagement 
  • Discussing strategies for maximizing search ad spend efficiency through AI-powered targeting and personalization 
  • Reviewing best practices around successful integration of AI for search performance

Check out the incredible speaker line-up to see who will be joining James.

Download The Latest Agenda