Greg Harris

VP, Strategic Services eZdia Inc.

Greg began his career as a direct response and direct marketing expert before going on to build and grow three different eCommerce sites as VP of Sales & Marketing. Greg brings an eCommerce perspective to SEO, having consulted with dozens of eCommerce companies helping build sustainable demand generation strategies. At eZdia Greg designed its Return on Content Spend (ROCS) strategy designed to measure the ROI on organic search as a strategy for testing the ability of a content strategy to generate profitable results.