Eddie Patzch

4 rounds, 25 minutes each 

Table 1: How Store Credit Simplifies Loyalty and Drives Results

Simplicity is key—if it ain’t simple, it simply ain't going to work. Rise empowers brands to streamline loyalty with a digital branded wallet that consolidates store credit from any source or activity. By focusing on the fundamental activities, like refunds, compensation ,and cash-back, brands see higher repeat purchase rates, increased AOV, and stronger customer loyalty. 

Moderator: Tom Reiss, Chief Revenue Office, Rise.ai 

Retail Moderator: Stephen Pinto, Sr. Director of Product, Dr.Squatch 

Table 2: The Ultimate Retention Playbook: Strategies & Tech to Crush Your KPIs in 2025

Moderator: Kyle Standaert, VP of Marketing & Partnerships, Retention.com 

Table 3: Following the Red Thread: All Roads Lead to Retention

By virtue of the funnel being a funnel, all initiatives are connected and all roads lead to retention. Looking solely at channel or segment performance (like ROAS) is a luxury we no longer have, and all activities in the funnel need to support retention efforts as a first thought, not an afterthought. Yotpo equips eCommerce marketers with an accessible, integrated retention stack, designed to craft outstanding consumer experiences that maximize the lifetime value of every customer.  

• Success doesn’t come from isolated wins: Balancing short term growth and long term retention goals, so you can effectively support CAC & LTV 
• Cross-stage influence & feedback loops: Initiatives and insights from each stage of the funnel should and can inform and refind your retention strategy 
• Measure what matters: Manage your metrics to build a robust retention machine

Moderator: Amanda Kwasniewicz, Director, Customer Experience, Yotpo 

Retail Moderator: Nicholas Hernandez, Founder, Hernandez Creative Endeavors (HCE); Previously, Director of eCommerce, Felina 

Table 4: Agentic AI and Shoppable Channels: Turning Browsers into Buyers

As AI-driven personalization and shoppable experiences evolve, retailers and eCommerce brands must embrace Agentic AI to transform passive browsing into high-intent purchasing. This panel will explore how brands can leverage AI-powered recommendations, conversational commerce, and shoppable touchpoints across digital channels to enhance engagement, reduce friction, and drive higher conversions.

Join industry leaders as they discuss the latest advancements in AI-driven shopping experiences, the role of autonomous AI agents in guiding customers through their purchase journey, and how brands can integrate shoppable content seamlessly across platforms.

Key Talking Points:

1. Understanding Agentic AI in Commerce

• What is Agentic AI, and how does it differ from traditional AI-driven recommendations?
• How AI-powered agents can predict, guide, and optimize a customer’s shopping journey in real time.

2. The Rise of Shoppable Channels

• How brands are embedding shoppable experiences across platforms like WhatsApp, Email, Instagram, TikTok, YouTube, and beyond.
• The intersection of AI and commerce: How AI-driven content, and search results are making every touchpoint shoppable.

3. Converting Browsers into Buyers with AI

• How AI-powered shopping agents enhance discovery, engagement, and conversion.
• The impact of AI-powered chatbots and virtual assistants in reducing friction in the purchase journey.
• How brands are automating hyper-personalized shopping experiences with conversational AI

Moderator: Pratik Bhadra, CEO, North America, Netcore  

Retail Moderator: Laura Cantor, VP of Marketing, New York and Company 

Table 5:

Moderator: Executive, DotDigital

Table 6: Your New Growth Channel: How Thousands Of Top Brands Acquire New Customers & Boost LTV With Direct Mail

Moderator: Michael Epstein, Co-Founder & Co-CEO, PostPilot 

Table 7: Breaking Through the Noise: Winning Customers in the Age of Digital Fatigue

• Cutting through digital clutter: With customers overwhelmed by email, ads, and social media, learn how to create standout campaigns that grab attention and drive action. 
• Expanding your media mix: Explore innovative ways to go beyond traditional digital channels, increasing engagement by meeting customers where they’re paying attention. 
• Amplifying your marketing funnel: Discover how multi-channel campaigns can seamlessly work together to strengthen top-of-funnel awareness and reignite dormant customer relationships. 
• Real-world success stories: Dive into case studies of brands that have effectively leveraged new channels to break through digital fatigue and increase engagement 

Moderator: Matt Bogoroch, CEO, BirdseyePost 

Retail Moderator: Sam Factor, Sr. Ecommerce Manager, Restaurant Brands International 

Table 8: The Loyalty Playbook: Personalization That Delivers 

Moderator: Eddie Patzsch, VP, Revenue, Optimove & Dan Sterling, Senior Director, Sales, Optimove 

Table 9: Turning Missed Shoppers into Repeat Customers: Maximizing Retention Marketing and Achieving Consistent Growth

98% of website visitors leave without buying—how do you bring them back? With rising ad costs and disappearing cookies, re-engaging high-intent shoppers is key to growth.

Join Liam Millward, CEO of Instant, and Erica Tucker, CEO of Sweet E’s Bake Shop, to explore how brands can turn missed opportunities into loyal customers and sizable revenue. They'll share about the top retention and email tactics to recover lost sales and scale your brand in 2025.

Moderator: Liam Millward, Co-Founder, Instant 

Retail Moderator: Erica Tucker, Founder & CEO, Sweet E's Bake Shop

Table 10: Emails That Convert: Leveraging Clean Data and Smart Segments for Effective Outreach

Join ZeroBounce Sales Manager Austin Helm in this roundtable discussion as he shares his top tactics for creating compelling sales emails. Discover the importance of data quality, how you can automate your data hygiene, and the tools you need to segment your lists effectively and drive email ROI.

Moderator: Austin Helm, Sales Manager, ZeroBounce

4 rounds, 25 minutes each 

Table 1: How Store Credit Simplifies Loyalty and Drives Results

Simplicity is key—if it ain’t simple, it simply ain't going to work. Rise empowers brands to streamline loyalty with a digital branded wallet that consolidates store credit from any source or activity. By focusing on the fundamental activities, like refunds, compensation ,and cash-back, brands see higher repeat purchase rates, increased AOV, and stronger customer loyalty. 

Moderator: Tom Reiss, Chief Revenue Office, Rise.ai 

Retail Moderator: Stephen Pinto, Sr. Director of Product, Dr.Squatch 

Table 2: The Ultimate Retention Playbook: Strategies & Tech to Crush Your KPIs in 2025

Moderator: Kyle Standaert, VP of Marketing & Partnerships, Retention.com 

Table 3: Following the Red Thread: All Roads Lead to Retention

By virtue of the funnel being a funnel, all initiatives are connected and all roads lead to retention. Looking solely at channel or segment performance (like ROAS) is a luxury we no longer have, and all activities in the funnel need to support retention efforts as a first thought, not an afterthought. Yotpo equips eCommerce marketers with an accessible, integrated retention stack, designed to craft outstanding consumer experiences that maximize the lifetime value of every customer.  

• Success doesn’t come from isolated wins: Balancing short term growth and long term retention goals, so you can effectively support CAC & LTV 
• Cross-stage influence & feedback loops: Initiatives and insights from each stage of the funnel should and can inform and refind your retention strategy 
• Measure what matters: Manage your metrics to build a robust retention machine

Moderator: Amanda Kwasniewicz, Director, Customer Experience, Yotpo 

Retail Moderator: Nicholas Hernandez, Founder, Hernandez Creative Endeavors (HCE); Previously, Director of eCommerce, Felina 

Table 4: Agentic AI and Shoppable Channels: Turning Browsers into Buyers

As AI-driven personalization and shoppable experiences evolve, retailers and eCommerce brands must embrace Agentic AI to transform passive browsing into high-intent purchasing. This panel will explore how brands can leverage AI-powered recommendations, conversational commerce, and shoppable touchpoints across digital channels to enhance engagement, reduce friction, and drive higher conversions.

Join industry leaders as they discuss the latest advancements in AI-driven shopping experiences, the role of autonomous AI agents in guiding customers through their purchase journey, and how brands can integrate shoppable content seamlessly across platforms.

Key Talking Points:

1. Understanding Agentic AI in Commerce

• What is Agentic AI, and how does it differ from traditional AI-driven recommendations?
• How AI-powered agents can predict, guide, and optimize a customer’s shopping journey in real time.

2. The Rise of Shoppable Channels

• How brands are embedding shoppable experiences across platforms like WhatsApp, Email, Instagram, TikTok, YouTube, and beyond.
• The intersection of AI and commerce: How AI-driven content, and search results are making every touchpoint shoppable.

3. Converting Browsers into Buyers with AI

• How AI-powered shopping agents enhance discovery, engagement, and conversion.
• The impact of AI-powered chatbots and virtual assistants in reducing friction in the purchase journey.
• How brands are automating hyper-personalized shopping experiences with conversational AI

Moderator: Pratik Bhadra, CEO, North America, Netcore  

Retail Moderator: Laura Cantor, VP of Marketing, New York and Company 

Table 5:

Moderator: Executive, DotDigital

Table 6: Your New Growth Channel: How Thousands Of Top Brands Acquire New Customers & Boost LTV With Direct Mail

Moderator: Michael Epstein, Co-Founder & Co-CEO, PostPilot 

Table 7: Breaking Through the Noise: Winning Customers in the Age of Digital Fatigue

• Cutting through digital clutter: With customers overwhelmed by email, ads, and social media, learn how to create standout campaigns that grab attention and drive action. 
• Expanding your media mix: Explore innovative ways to go beyond traditional digital channels, increasing engagement by meeting customers where they’re paying attention. 
• Amplifying your marketing funnel: Discover how multi-channel campaigns can seamlessly work together to strengthen top-of-funnel awareness and reignite dormant customer relationships. 
• Real-world success stories: Dive into case studies of brands that have effectively leveraged new channels to break through digital fatigue and increase engagement 

Moderator: Matt Bogoroch, CEO, BirdseyePost 

Retail Moderator: Sam Factor, Sr. Ecommerce Manager, Restaurant Brands International 

Table 8: The Loyalty Playbook: Personalization That Delivers 

Moderator: Eddie Patzsch, VP, Revenue, Optimove & Dan Sterling, Senior Director, Sales, Optimove 

Table 9: Turning Missed Shoppers into Repeat Customers: Maximizing Retention Marketing and Achieving Consistent Growth

98% of website visitors leave without buying—how do you bring them back? With rising ad costs and disappearing cookies, re-engaging high-intent shoppers is key to growth.

Join Liam Millward, CEO of Instant, and Erica Tucker, CEO of Sweet E’s Bake Shop, to explore how brands can turn missed opportunities into loyal customers and sizable revenue. They'll share about the top retention and email tactics to recover lost sales and scale your brand in 2025.

Moderator: Liam Millward, Co-Founder, Instant 

Retail Moderator: Erica Tucker, Founder & CEO, Sweet E's Bake Shop

Table 10: Emails That Convert: Leveraging Clean Data and Smart Segments for Effective Outreach

Join ZeroBounce Sales Manager Austin Helm in this roundtable discussion as he shares his top tactics for creating compelling sales emails. Discover the importance of data quality, how you can automate your data hygiene, and the tools you need to segment your lists effectively and drive email ROI.

Moderator: Austin Helm, Sales Manager, ZeroBounce

2 rounds, 25 minutes each 

Table 1: How Store Credit Simplifies Loyalty and Drives Results

Simplicity is key—if it ain’t simple, it simply ain't going to work. Rise empowers brands to streamline loyalty with a digital branded wallet that consolidates store credit from any source or activity. By focusing on the fundamental activities, like refunds, compensation ,and cash-back, brands see higher repeat purchase rates, increased AOV, and stronger customer loyalty. 

Moderator: Tom Reiss, Chief Revenue Office, Rise.ai 

Retail Moderator: Stephen Pinto, Sr. Director of Product, Dr.Squatch 

Table 2: The Ultimate Retention Playbook: Strategies & Tech to Crush Your KPIs in 2025

Moderator: Kyle Standaert, VP of Marketing & Partnerships, Retention.com 

Table 3: Following the Red Thread: All Roads Lead to Retention

By virtue of the funnel being a funnel, all initiatives are connected and all roads lead to retention. Looking solely at channel or segment performance (like ROAS) is a luxury we no longer have, and all activities in the funnel need to support retention efforts as a first thought, not an afterthought. Yotpo equips eCommerce marketers with an accessible, integrated retention stack, designed to craft outstanding consumer experiences that maximize the lifetime value of every customer.  

• Success doesn’t come from isolated wins: Balancing short term growth and long term retention goals, so you can effectively support CAC & LTV 
• Cross-stage influence & feedback loops: Initiatives and insights from each stage of the funnel should and can inform and refind your retention strategy 
• Measure what matters: Manage your metrics to build a robust retention machine

Moderator: Amanda Kwasniewicz, Director, Customer Experience, Yotpo 

Retail Moderator: Nicholas Hernandez, Founder, Hernandez Creative Endeavors (HCE); Previously, Director of eCommerce, Felina 

Table 4: Agentic AI and Shoppable Channels: Turning Browsers into Buyers

As AI-driven personalization and shoppable experiences evolve, retailers and eCommerce brands must embrace Agentic AI to transform passive browsing into high-intent purchasing. This panel will explore how brands can leverage AI-powered recommendations, conversational commerce, and shoppable touchpoints across digital channels to enhance engagement, reduce friction, and drive higher conversions.

Join industry leaders as they discuss the latest advancements in AI-driven shopping experiences, the role of autonomous AI agents in guiding customers through their purchase journey, and how brands can integrate shoppable content seamlessly across platforms.

Key Talking Points:1. Understanding Agentic AI in Commerce

• What is Agentic AI, and how does it differ from traditional AI-driven recommendations?
• How AI-powered agents can predict, guide, and optimize a customer’s shopping journey in real time.

2. The Rise of Shoppable Channels

• How brands are embedding shoppable experiences across platforms like WhatsApp, Email, Instagram, TikTok, YouTube, and beyond.
• The intersection of AI and commerce: How AI-driven content, and search results are making every touchpoint shoppable.

3. Converting Browsers into Buyers with AI

• How AI-powered shopping agents enhance discovery, engagement, and conversion.
• The impact of AI-powered chatbots and virtual assistants in reducing friction in the purchase journey.
• How brands are automating hyper-personalized shopping experiences with conversational AI

Moderator: Pratik Bhadra, CEO, North America, Netcore  

Retail Moderator: Laura Cantor, VP of Marketing, New York and Company 

Table 5:

Moderator: Executive, DotDigital

Table 6: Your New Growth Channel: How Thousands Of Top Brands Acquire New Customers & Boost LTV With Direct Mail

Moderator: Michael Epstein, Co-Founder & Co-CEO, PostPilot 

Table 7: Breaking Through the Noise: Winning Customers in the Age of Digital Fatigue

• Cutting through digital clutter: With customers overwhelmed by email, ads, and social media, learn how to create standout campaigns that grab attention and drive action. 
• Expanding your media mix: Explore innovative ways to go beyond traditional digital channels, increasing engagement by meeting customers where they’re paying attention. 
• Amplifying your marketing funnel: Discover how multi-channel campaigns can seamlessly work together to strengthen top-of-funnel awareness and reignite dormant customer relationships. 
• Real-world success stories: Dive into case studies of brands that have effectively leveraged new channels to break through digital fatigue and increase engagement 

Moderator: Matt Bogoroch, CEO, BirdseyePost 

Retail Moderator: Sam Factor, Sr. Ecommerce Manager, Restaurant Brands International 

Table 8: The Loyalty Playbook: Personalization That Delivers 

Moderator: Eddie Patzsch, VP, Revenue, Optimove & Dan Sterling, Senior Director, Sales, Optimove 

Table 9: Turning Missed Shoppers into Repeat Customers: Maximizing Retention Marketing and Achieving Consistent Growth

98% of website visitors leave without buying—how do you bring them back? With rising ad costs and disappearing cookies, re-engaging high-intent shoppers is key to growth.

Join Liam Millward, CEO of Instant, and Erica Tucker, CEO of Sweet E’s Bake Shop, to explore how brands can turn missed opportunities into loyal customers and sizable revenue. They'll share about the top retention and email tactics to recover lost sales and scale your brand in 2025.

Moderator: Liam Millward, Co-Founder, Instant 

Retail Moderator: Erica Tucker, Founder & CEO, Sweet E's Bake Shop

Table 10: Emails That Convert: Leveraging Clean Data and Smart Segments for Effective Outreach

Join ZeroBounce Sales Manager Austin Helm in this roundtable discussion as he shares his top tactics for creating compelling sales emails. Discover the importance of data quality, how you can automate your data hygiene, and the tools you need to segment your lists effectively and drive email ROI.

Moderator: Austin Helm, Sales Manager, ZeroBounce