eTail Virtual Summit & Expo 2021

June 29 - July 01, 2021

Online (ET)

Denise Hardman, Distinguished UX Designer at DICK'S Sporting Goods
DICK'S Sporting Goods Logo

Denise Hardman


Distinguished UX Designer
DICK'S Sporting Goods

Check out the incredible speaker line-up to see who will be joining Denise.

Download The Latest Agenda

Day Three – Thursday, July 1, 2021

Thursday, July 1st, 2021


1:35 PM PANEL DISCUSSION: Accelerating Your Digital Transformation Timeline – Looking To The Future

The pandemic forced organizations to prioritize digital transformation and boost their technology investments to compete. In this panel discussion, hear how a group of retailers are evaluating the changes they made in 2020 and find out how they are continuing these transformation efforts in 2021 and beyond. Panelists will review ideas for:

  • Looking at how transformations in your infrastructure could streamline internal processes and unlock business value 
  • Getting buy-in for a company-wide overhaul (back end and front end) 
  • Shifting operating models & organizational power structures to support tech upgrades 
  • Evaluating the impact of previous digitization efforts on serving customers during the pandemic 
  • Figuring out timelines for even more digitization that will enable operational data AND fully automate existing systems