eTail Palm Springs 2020

February 24 - 27, 2020

JW Marriott, Palm Springs, CA

Chaitanya Pallapothula, SVP, Omnichannel Technology at Tailored Brands
Tailored Brands Logo

Chaitanya Pallapothula

SVP, Omnichannel Technology
Tailored Brands

Check out the incredible speaker line-up to see who will be joining Chaitanya.

Download The Latest Agenda

Day 1: eCommerce And Omnichannel Growth Drivers

Tuesday, February 25th, 2020

9:45 AM Keynote Panel Discussion: Engagement vs. Transactions: How Retailers Are Keeping Pace In A Competitive Retail Landscape

As brands can no longer compete on products alone, the importance of engaging them throughout every step of the customer journey is absolutely critical. Hear how three innovative retailers from different verticals are focusing on engagement to drive long term customer loyalty.

  • Evolving brands’ eCommerce strategies to better serve customers, leading them on a journey to discovery of products on the website 
  • Adding utility for customers to discover products – not always pushing for them to buy immediately 
  • Intertwining brands’ culture and what is sold on site with customers’ lives 
  • Using automation to ensure there are no missed or unexpected connections that can lead to a boost in business goals