Cathey Curtis

Chief Marketing Officer Z Supply

With over two decades of apparel industry leadership experience spanning various global markets, Cathey Curtis is a seasoned professional who has lived and worked in America, China, Europe, Southeast Asia and Australia.

Formerly holding roles such as America’s General Manager and Global Head of Sustainability for Quiksilver, Roxy, and Billabong, Cathey now serves as the Chief Marketing Officer at Orange County based women’s apparel brand Z SUPPLY. In this capacity, she leverages her expertise in strategic brand building, e-commerce growth, content and social media marketing, influencer collaborations, loyalty, digital strategy, product development, and sustainability initiatives.

Beyond her corporate roles, Cathey's commitment to making a positive impact is evident through her non-profit work in Cambodia, where she founded an organization dedicated to serving children as well as assisting the Surfrider Foundation in their lobbying efforts to mitigate the coastal impact of climate change.

Renowned for her insightful discussions on brand-led marketing strategies, the intersection of purpose and business, and the dynamics of athlete and influencer marketing, Cathey Curtis is a leader with a holistic and impactful approach within the dynamic landscape.