Bridgit Lombard | eTail Palm Springs

Bridgit Lombard

Bridgit Lombard

Executive Chair Francesca's
Bridgit Lombard

Bridgit Lombard aka the retail whisperer — is the leader boards and teams turn to when performance falters, pressure rises, and the numbers stop telling the whole story. Bridgit provides private counsel to leaders, boards, and brands in pivotal transitions.

A former global CEO and current Executive Chair, Bridgit has spent more than two decades leading and transforming consumer brands through growth, turnaround, restructuring, and exit cycles. She has partnered with private equity firms and executive teams across retail and consumer businesses ranging from $30 million to $2 billion in revenue.

Known for stepping in when pressure peaks, Bridgit works at the intersection of strategy and leadership capacity. She believes resilience in a volatile world is not just operational — it is personal. Strategy survives only when leaders are aligned, clear, and able to act without fragmentation.

Today, she counsels select C-suite leaders, founders and boards navigating uncertainty, high-stakes decisions, and defining inflection points — translating pressure into aligned execution and durable enterprise value.

Tuesday, February 24

9:35 AM Main Stage: Keynote Panel: Retail Resilience Unlocked: Lessons Learned from Navigating Tariffs, Market Volatility, and Industry Transformation

In a world rocked by tariffs, market upheaval, and lightning-fast industry shifts, retailers are confronting challenges unlike any before—threatening not just growth, but their very survival. Now more than ever, resilience is the game changer that separates those who thrive from those who falter.

During this keynote panel, visionary retail leaders reveal powerful lessons forged in adversity, unveiling bold strategies to adapt, manage risk, and unlock the resilience that fuels lasting success in today’s unpredictable landscape, including: 
  •  Implementing scenario planning and flexible strategies to proactively prepare for shifts in tariffs, market volatility, and global trade
  • Investing in digital platforms, integrated data, and AI to enhance agility, operational efficiency, and supply chain resilience
  • Rethinking cost structures, logistics networks, and supplier relationships to maintain profitability and adapt to disruptions
  • Strengthening customer relationships and brand loyalty through data-driven marketing, product innovation, and hyper-personalization

Q&A for this session will take place in the Q&A Lounge from 10:05-10:25AM

Check out the incredible speaker line-up to see who will be joining Bridgit.

Download The Latest Agenda