VP Sales & Business Development LS Direct Marketing
Brian has over 25 years of direct marketing experience working with top national brands, specializing in new customer acquisition and data management. In his current role, Brian is responsible for vertical market expansion and the successful launch and growth of Boomerang Direct, a breakthrough direct mail retargeting solution. His mission is to offer brands measurable, personalized postal solutions, tracking their effectiveness through SmartDash, LS Direct’s marketing effectiveness dashboard reporting tool.
Prior to joining the firm, Brian spent 18 years as Executive Vice President and founding member of Belardi/Ostroy, a full-service direct marketing and creative agency in New York City. Brian earned a double major (B.S.) in Marketing and Communications from Babson College.
Check out the incredible speaker line-up to see who will be joining Brian.