Avi Moskowitz

CEO & Co-Founder PrettyDamnQuick

Avi Moskowitz is a Brooklyn-born entrepreneur who's been building startups since the 1980s, blending high-tech expertise with a customer-first mindset. After launching a craft beer company, he helped redefine the local beer scene by championing artisanal values and challenging industrial giants with accessible, high-quality craft brews. When the pandemic hit, Avi pivoted the business online and discovered a critical gap in ecommerce: the massive checkout abandonment challenge. What started as an in-house tool evolved into PrettyDamnQuick (PDQ), a checkout optimization platform that helps brands boost conversion through smart segmentation, A/B testing, and personalized checkout flows. Today, PDQ powers over 80M checkouts each month. Whether in tech or hops, Avi thrives at the intersection of innovation, culture, and scalable problem-solving.

Monday, February 23: Summit Day

2:40 PM Customer Journey: Client Case Study: Checkout: The Super-Intelligent Profit Engine

The next era of ecommerce won’t be defined by ads, attribution, or discovery, it will be defined by context, and the only place true context exists is checkout. AI is only as powerful as the signals it receives, yet pre-purchase behavior is noisy and post-purchase data is slow. Checkout is the single moment where intent, trust, urgency, inventory, fulfillment constraints, and unit economics converge in real time.

This session explores why AI agents will soon make most purchasing decisions on behalf of customers, why brands must become machine-readable to remain visible in that future, and how autonomous checkout uses segmentation, predictive modeling, and real-time optimization to treat every session - human or agent - as its own profit center.

We'll go beyond theory with a behind-the-scenes look at how strategies applied to a super-intelligent checkout can dynamically optimize conversion, AOV, and profit for every shopper.

Check out the incredible speaker line-up to see who will be joining Avi.

Download The Latest Agenda