Alon Leibovich

Co-Founder & CEO BrandTotal

Alon Leibovitch is the Co-Founder and CEO of BrandTotal, a marketing technology platform that empowers marketers to discover and act on threats and opportunities in real time. As a communication strategist at McCann Worldgroup, Alon identified a major blindspot in analyzing competitive advertising, where 85% of sponsored posts are not viewable to the public – creating a massive gap in competitive insight. Alon collaborated with BrandTotal’s co-founders to develop marketing technology built on the principles of machine learning AI and military grade cyber security data collection to develop the BrandTotal Agile Marketing Platform. Alon holds a Masters in Behavioral and Management Sciences at Technion Israel Institute of Technology.