February 19 - 22, 2019
JW Marriott, Palm Springs, CA
Sid leads the Global Ecommerce business which is operationalized in 30+ countries. In addition, his team is focused on digital commerce growth with emphasis on Connected Fitness monetization, integrated retail, as well as cultivating and standing up new business models. In this exclusive interview, hear how Under Armour is approaching their digital transformation and the lessons learned along the way.