eTail Palm Springs 2025

February 24 - 27, 2025

JW Marriott Desert Springs, Palm Springs, CA

Aaron Sanandres

CEO & Co-Founder UNTUCKit

Aaron Sanandres is the co-Founder and CEO of UNTUCKit, one of the fastest-growing men’s retail brands in the U.S.

After graduating cum laude from Hamilton College with a double major in government and Asian studies, Aaron Sanandres earned his MBA—with honors—in 2007 at Columbia Business School.

After school, Aaron worked at Pricewaterhouse Coopers for 17 years, where he was a partner and worked in transaction services and lead the compensation, tax, and accounting team for the Midwest. He joined the company full time as CEO in 2016. Aaron has since joined the Total Retail Tech Board and won a 2018 Retail Innovator Award for his data work and insights with UNTUCKit.

Aaron currently lives in Florida with his wife and two sons.

Check out the incredible speaker line-up to see who will be joining Aaron.

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