Join Snowflake and Edgewell’s leading experts in Consumer Goods to hear their predictions for the year about how industry leaders are leveraging AI and data to optimize supply chain, revenue growth management and campaign analytics. They will cover:

• 2025 trends and predictions to watch for in Consumer Goods
• Best practices and practical advice from industry leaders on ways to set up a solid data foundation
• How brands can leverage generative AI capabilities to better serve customers while maintaining the human touch and personal connections

As AI technologies continue to mature, retail and consumer goods companies are at the forefront of adopting these technologies at scale. This 32-minute video will explore the AI use cases that are driving significant value in the industry, with insights from Snowflake and Accenture on how these innovations are being implemented.

Speakers Include:

• Prabhath Nanisetty, Snowflake Head of Retail Data & Quick Commerce, Snowflake
• Anoop Gopinatha, Global Managing Director of Industry Generative AI, Microsoft Gen AI and Center for Advanced AI, Accenture
  

DTC marketers are experiencing rising CAC and lower ROAS by only investing in digital marketing channels to promote their products. Finding ways to tell their story in the real world is a competitive advantage for better ROI and sales. This 51-minute video goes in depth on how to execute an effective Out-of-Home Advertising strategy by relying on experts. You'll also learn how OOH is measurable and how to apply those analytics to your overall marketing goals.

Speakers:

• Greg Wise, Cofounder and Chief Customer Officer, Onescreen.ai
• Cam Bush, Head of Advertising, HexClad
• Charlie Riley, Head of Marketing, Onescreen.ai

Retailers are continuing to seek new ideas as to how to drive engagement throughout the holiday season and continue to grow their business. Especially with the upcoming election and changes in the macroeconomic conditions, it's crucial to understand changes in consumer sentiment, continued brand engagement, and drivers for conversion in a timely and cost effective way. This 17-minute session will discuss AI use cases leading companies are implementing to make this holiday shopping season more successful. 

Speakers:

• Leslie Lorenz, Head of Retail GTM, Americas, Snowflake

There has been a lot of hype around Generative AI in the past year. In this webinar, industry experts from Snowflake and Deloitte aims to identify the signal in the noise by discussing:

• The difference between traditional AI/ML techniques and Generative AI, and the impact for retail & consumer goods companies
• The most promising Generative AI use cases in Retail & Consumer Goods Industry
• The tool, talent and technology needed to leverage Gen AI at scale and the adoption journey over the next 12-18 months

Speakers:

• Rosemary DeAragon, Global Industry GTM Lead - Retail & CPG, Snowflake
• Clark Passino, Managing Director Converge Consumer, Deloitte