Upside is a retail technology company that uses personalized cashback promotions to bring shoppers more value and proven profit to brick and mortar businesses. As millions of shoppers earn 2 to 3 times more cashback with Upside than any other product, businesses nationwide earn guaranteed profit without changing their business models. Many other brands use the Upside Partner Platform to power their own app experiences, leaning on Upside’s proven methodology to help shoppers and businesses do better.