Measured is the pioneer and leader of incrementality-based measurement and optimization for consumer brands. Leading brands use our elegant, all-in-one platform to manage, test, plan, and optimize over $15 billion in full-funnel media investments. Since 2017, we have helped marketers prove the incremental impact of their advertising and maximize ROI with unmatched ease, precision, and efficiency.

Measured is the only company that empowers brands with comprehensive incrementality intelligence through adaptive methodology, end-to-end automation, and industry-leading expertise.