Neelima Sharma | eTail Palm Springs

eTail Palm Springs 2025

February 24 - 27, 2025

JW Marriott Desert Springs, Palm Springs, CA

Neelima Sharma

SVP, Digital Commerce & Technology Lowe's

As Senior Vice President, technology, omnichannel commerce, Neelima Sharma is responsible for all customer- and vendor-facing technologies designed to deliver frictionless omnichannel experiences for our customers. In addition, she’s responsible for building technology capabilities related to the company’s core merchandising and private brands, and enabling a competitive pricing strategy that maximizes sales and margin. She joined Lowe’s in 2017.

Neelima has more than 25 years of experience building technology products that drive business outcomes, enhance customer experience and simplify operations. In a prior role, Neelima was vice president, technology, e-commerce at Lowe’s and spearheaded the Lowes.com re-platforming and migration to Google Cloud. Before joining Lowe’s, Neelima served as head of technology for Staples' $8 billion B2B e-commerce business.

Previously, she successfully led many transformational technology initiatives that delivered outstanding results at multiple companies, including Staples, JP MorganChase and Deloitte. Neelima earned a bachelor’s degree in computer science from the University of Delhi, India, and a master’s degree in computer science from the University of Indore.

In 2022, she was recognized as the Innovation Leader in Retail Today’s roster of 50 Outstanding Women in Retail. Neelima is on the customer advisory board for Google Cloud and also volunteers as an adviser for early-stage technology startups in the mid-Atlantic region. She serves on the board of Charlotte Center City Partners, a non-profit organization focused on developing Charlotte to become a more equitable, economically vibrant and culturally rich city, and co-chairs Lowe’s Asia Pacific business resource group.

Day Two: Wednesday, February 26: Customer-Centric Retail & Disruptive Innovation

9:35 AM KEYNOTE PANEL: Winning Over A New Generation As A Legacy Brand

  • Embrace digital transformation to engage with younger demographics effectively. 
  • Innovate product offerings and brand messaging to resonate with modern consumer values. 
  • Utilize social media and influencer partnerships to amplify brand relevance and reach. 
  • Foster authenticity and transparency to build trust and loyalty among younger consumers 

Check out the incredible speaker line-up to see who will be joining Neelima.

Download The Latest Agenda