Monday, February 24: Search & Performance Marketing Summit (retailer only)
- Implement advanced targeting strategies across Meta and Google platforms to enhance ROAS (Return on Ad Spend).
- Utilize data analytics to optimize ad placements and bidding strategies for maximum performance.
- Integrate cross-platform analytics to understand customer behavior and attribution across Meta and Google ecosystems.
- Leverage dynamic ad formats and personalized messaging to boost engagement and conversion rates on Meta and Google platforms
Check out the incredible speaker line-up to see who will be joining Michael.
Download The Latest Agenda