/* Agenda 2 Styling Updates */ Michael Sabia | eTail Palm Springs

eTail Palm Springs 2025

February 24 - 27, 2025

JW Marriott Desert Springs, Palm Springs, CA

Michael Sabia

CMO FTD

Mon, February 24th: Summit Day (Retailer Only)

11:30 AM Fireside Chat: The Next Frontier of Performance Marketing: Maximizing ROAS With Meta and Google

  • Implement advanced targeting strategies across Meta and Google platforms to enhance ROAS (Return on Ad Spend). 
  • Utilize data analytics to optimize ad placements and bidding strategies for maximum performance. 
  • Integrate cross-platform analytics to understand customer behavior and attribution across Meta and Google ecosystems. 
  • Leverage dynamic ad formats and personalized messaging to boost engagement and conversion rates on Meta and Google platforms

Check out the incredible speaker line-up to see who will be joining Michael.

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