Melanie Cummings

Day One: Tues, February 25th: Agile eCommerce & Profitable Growth Strategies

Incorporate cultural insights into data analytics for targeted and resonant marketing campaigns.
Utilize ethnographic research and cultural studies to deepen understanding of diverse consumer segments.
Develop personalized messaging that respects and aligns with cultural nuances and preferences.
Foster empathy and authenticity in marketing efforts to build stronger connections with diverse audiences

Check out the incredible speaker line-up to see who will be joining Melanie.