Melanie Cummings | eTail Palm Springs

eTail Palm Springs 2025

February 24 - 27, 2025

JW Marriott Desert Springs, Palm Springs, CA

Melanie Cummings

VP, Product & Technology Fabletics

With over 10 years in Technology, Product Management and UX, Melanie is a passionate leader focused on creating transformative omnichannel experiences. As the VP of Product & Technology at Fabletics, she leads a diverse team of product managers, designers and engineers in delivering innovative solutions that bridge online and offline channels, enhance customer loyalty, and drive revenue growth. She strives to ensure seamless, engaging experiences that connect and inspire customers.

Day One: Tuesday, February 25: Agile eCommerce & Profitable Growth Strategies

2:35 PM From Insight to Impact: Evolving Data Science to Meet Business Demands

Join this engaging fireside chat as we delve into Fabletics' transformative data science journey. Learn how their team has evolved its strategies to align with ever-changing business needs and unlock new market opportunities. Discover the innovative approaches and lessons learned that have enabled Fabletics to turn data insights into impactful business outcomes, driving growth and customer engagement in a competitive landscape.

Check out the incredible speaker line-up to see who will be joining Melanie.

Download The Latest Agenda