Mat Franken (41), Founder and CEO of Aunt Fannie’s, is improving the health of indoor ecosystems and personal spaces with evolutionary-adapted household products. Born out of a years-long journey to understand and resolve his family’s mysterious and life-threatening medical conditions, Mat founded Aunt Fannie's in 2013 and has since led the company to raise more than $10.5 million in funds and distribution in more than 3000 retailers throughout the United States and Canada. Aunt Fannie’s is a purpose-driven wellness company dedicated to making healthy household products.
After graduating from the University of Florida in 2000, his expertise led him to produce a top-tier private wealth management practice, serving a selective clientele of C-level entrepreneurs and corporate executives. Mat sold his PWM partnership in April 2013 to fully pursue his business interests, including Aunt Fannie's, through his holding company Dr. E. Brown Enterprises. Over the years Mat joined in many volunteer opportunities including Built Oregon, CCLA, University of Florida Alumni Association, OpenWorks, and NEXT High School.
Today Mat is an avid public speaker and continually in pursuit of educating and re-enlightening consumers to what our ancestors understood: that a chemical-filled, hyper-sanitized home destroys the beneficial, human-friendly microorganisms our homes and families need for health.
Check out the incredible speaker line-up to see who will be joining Mat.
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