Mark Deruyter has held key leadership positions focused on digital marketing, ecommerce and consumer experience for companies such as: Columbia Sportswear, Under Armour, Guitar Center, Microsoft and Onlineshoes.com. While at these companies he has managed directly or via a team, the website, merchandising, product assortment, analytics and performance advertising programs. Currently, Mark is the VP of Digital at Implus, a company that is focused on both active lifestyle and footwear accessory brands. In this role, Mark is leading a team of digital experts that will improve the revenue and the consumer experience across all digital channels. Mark’s unique value in retail and consumer goods is the ability to lead and drive change from a product and price focus towards a lifestyle and consumer focus while increasing conversion, acquisition and retention at a profitable scale.
Check out the incredible speaker line-up to see who will be joining Mark.
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