Joshua Miller

Head of Performance Marketing GEICO

Day One: Tuesday, February 25: Agile eCommerce & Profitable Growth Strategies

Why measurement is broken Duplication Attribution
The advertiser-platform relationship Why this continues Why advertisers are ill equipped to deal with it
What you can do about it Incrementality Measurement Why your organization will resist change Ways of working internally Platform pressure

Check out the incredible speaker line-up to see who will be joining Joshua.