Johanna Morlock-Abbasi

Assistant Director, Email Marketing The Bradford Exchange

Monday February 24: Customer Loyalty Summit (retailer only)

Exploring the strategic integration of email, text messaging, and direct mail to enhance engagement and conversion rates
Analyzing consumer preferences and behaviors to determine the optimal balance of channels
Discussing effective methods for synchronizing messaging across channels
Providing insights into measurable results in marketing campaigns using this integrated approach

Check out the incredible speaker line-up to see who will be joining Johanna.