Jen Rapp

VP of Brand and Communications Klaviyo

Jen Rapp is VP of Brand and Communications at Klaviyo, a unified customer platform that gives online brands direct ownership of their consumer data and interactions, empowering them to turn transactions with customers into long-term relationships—at scale. She has a 20+ year track record of leading marketing, branding and storytelling globally for the world's most powerful brands and is passionate about growing companies led by strong entrepreneurs. Previously, Jen was Chief Brand Officer of Owlet, recognized as one of the hottest growth startups in the infant tech space. Most notably, she was VP of Marketing at DoorDash, where she led all marketing and communications. In early 2018, she led the rebranding of DoorDash and oversaw the launch of a food-rescue and hunger-related impact program called Project DASH, which has saved over 3M lbs of food to date. Before that she led global storytelling for Arc'teryx, the Canadian outdoor company, with a team of 15+ people globally. At TOMS, Jen was the VP of PR and communications where she helped launch TOMS Roasting Co., considered the most successful in company history. At Patagonia, she oversaw all global brand communications for over ten years and personally led the company’s PR evolution from a quirky outdoor apparel company to one of the most respected businesses in the world.

Jen earned her bachelor’’s degree in business marketing and communications from the University of Utah. Jen is an active rock climber, skydiver, BASE jumper, mountaineer, paraglider, skier and Cessna pilot.