Jeff Burchett

VP, Creative Custom Ink

Jeffrey Burchett is the Vice President of Creative for Custom Ink and leads the creative strategy, brand, site content, project management, copy, design, photo, and video teams inside the company’s marketing organization. He and his team at Custom Ink are focused on telling the company’s stories and making the brand’s value propositions spring to life through top-tier executions that drive performance. They have helped the company achieve and sustain double-digit profitable growth, earn ever-increasing brand awareness, and build out a significant and growing retail footprint.

Prior to joining Custom Ink, he ran Marketing for ThinkGeek, formerly a wholly-owned subsidiary of GameStop, directed Creative for The Game Agency, an agency focused on the development of educational and training games for their clients, and led global Community and Communications for Turtle Beach, a company that develops high quality gaming audio products. 

He believes in the importance of developing high-performing teams, the power of culture to drive success, and the equal beauties of science and art or, as his team would probably put it, of Excel and Photoshop. Jeffrey lives in Virginia with his wife, their three children, and their small (maybe not small?) herd of feline companions. He enjoys camping and hiking with his family, playing guitar (loudly), and woodworking (poorly).