Heather Burch | eTail Palm Springs

eTail Palm Springs 2025

February 24 - 27, 2025

JW Marriott Desert Springs, Palm Springs, CA

Heather Burch

Head of Retail Solutions CoreLogic

Heather Burch is the Head of Retail Solutions at CoreLogic, where she empowers retailers to create stronger connections with their customers through unique property data. Drawing inspiration from the adage "home is where the heart is,” Heather transforms this sentiment into actionable strategies that help retailers exceed customer expectations. Her approach not only fosters increased customer loyalty but also attracts new business by providing retailers with fresh insights on home-centered purchase journeys that deeply resonate with consumers.

Day One: Tuesday, February 25: Agile eCommerce & Profitable Growth Strategies

4:15 PM Panel Discussion: How Convenient! Meeting The Customer Wherever They Are to Exceed Their Expectations

  • Acknowledging customers don’t care which channel they use, as long as their experience is quick, easy & convenient
  • Making strides to better connect the digital and the physical retail environment to so you can offer more flexible and frictionless experiences
  • Thinking strategically about the entire journey and eliminating customer pain points
  • Creating strong alignment across all business units as well as constant iteration to take into account changing customer needs

Check out the incredible speaker line-up to see who will be joining Heather.

Download The Latest Agenda