eTail West 2019

February 19 - 22, 2019

JW Marriott, Palm Springs, CA

1.888.482.6012

Greg Revelle


CMO
Kohl's


8:40 AM Keynote: Unlocking The Future Of Customer Engagement

Today’s customers expect brands to deliver unique, relevant experiences and connect with them in a way that resonates with them personally. Kohl’s is doubling down on personalization to ensure its millions of customers nationwide feel heard, recognized and engaged, all while delivering the seamless shopping journey they crave. In this session, Greg will share an inside look at how Kohl’s is delivering on its purpose to inspire and empower families to lead fulfilled lives through a personalization strategy that is driving traffic and customer conversion.
• Building an agile marketing organization with a customer-centric focus
• Developing a seamless omnichannel experience that deepens the connection with the customer
• Using data-driven insights to deliver more relevant, personalized experiences for customers
• Leveraging best-in-class technology to constantly adapt to customer behavior and drive optimal results



Check out the incredible speaker line-up to see who will be joining Greg.

Download The Latest Agenda