Greg Kihlstrom

Day Two: Wednesday, February 26: Customer-Centric Retail & Disruptive Innovation

Why investing in physical retail is crucial for succeeding both online and in traditional retail stores
How Norrøna created another level of loyalty by establishing Norrøna Adventure, where our strategy is focused on creating a 360 degree customer experience of the Norrøna Brand
Delving into the Way Norrøna has been able to establish and maintain sustainability, high quality and long-lasting products since 1929

Assess regulatory compliance needs to determine if a custom-built or off-the-shelf solution aligns better with your industry requirements.
Prioritize seamless integration with existing platforms and robust data security in your tech stack evaluation.
Conduct cost analyses to compare initial investment, ongoing maintenance, and regulatory risk management between building and buying solutions.
Collaborate with legal and compliance teams to ensure tech stack decisions support long-term business goals and regulatory strategies effectively