eTail Palm Springs 2025

February 24 - 27, 2025

JW Marriott Desert Springs, Palm Springs, CA

Gail Hansche

Sr. Manager, Social Media Jockey International

Gail Hansche is a social media marketing professional at Jockey International, leading designer, marketer, retailer, and licensor of men's undergarments and women's intimates. Joining the team August 2017, Hansche is responsible for leading the company's social media and influencer advertising programs.

Hansche has a decade of digital strategy and planning experience in consumer marketing, working for some of the world's most iconic brands, including Harley-Davidson, Jim Beam and Maker's Mark Bourbon to name a few.  She joined Jockey following nearly nine years at Beam Suntory, the world's third largest spirits company. At Beam Suntory, she held various positions with increasing responsibility in corporate communications, public relations and digital marketing. 

Hansche holds a Bachelor's degree in communication and a Master's degree in communication with concentrations in rhetoric and organizational communication from University of Wisconsin.

Check out the incredible speaker line-up to see who will be joining Gail.

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