eTail West 2019

February 19 - 22, 2019

JW Marriott, Palm Springs, CA

1.888.482.6012

Elizabeth Scherle


Co-Founder and President
Influenster


4:15 PM eTail Tonight: Social And Community: Looking At New Ways To Engage Customers

Customers today enjoy identifying themselves as belonging to some sort of group (“I am a…”) and enjoy mission-driven brands. During this discussion, executives share:
• How to foster brand loyalty and build a cult following though inspirational social posts
• How to make your brand “addicting”—what drives fans and followers to keep coming back for more?
• Identifying brand advocates who thrive in social environments and can bring others in



Check out the incredible speaker line-up to see who will be joining Elizabeth.

Download The Latest Agenda